IGCSE Business Studies
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In this course, you will be learning about:
Course Overview Video
Course Syllabus
1. The purpose of business activity
2. The purpose and nature of business activity
3. Economic sectors
4. Private sector and public sector in a mixed economy
6. The methods and problems of measuring business size
7. Why some businesses grow and others remain small (1)
8. Why some businesses grow and others remain small (2)
9. Why some new businesses fail
10. The main features of different forms of business organisation (1)
11. The main features of different forms of business organisation (2)
12. Businesses can have several objectives and the importance of them can change
13. The role of stakeholder groups involved in business activity
14. Differences in the objectives of private sector and public sector enterprises
Notes
Quizzes
15. The importance of a well-motivated workforce (1)
16. The importance of a well-motivated workforce (2)
17. Methods of motivation
19. The role of management
20. Leadership styles
21. Trade Unions
22. Recruitment and selection
23. Recruitment and selecting employees
24. The importance of training and the methods of training
25. Why reducing the size of the workforce might be necessary
26. Legal controls over employment issues
27. Why effective communication is important and the methods used to achieve it (1)
28. Why effective communication is important and the methods used to achieve it (2)
29. Demonstrate an awareness of communication barriers
Notes
Quizzes
30. The role of marketing
31. Market changes (1)
32. Market changes (2)
33. Concepts of niche marketing and mass marketing
34. How and why market segmentation is undertaken
35. The role of market research and methods used (1)
36. The role of market research and methods used (2)
37. Presentation and use of market research results
38. Product (1)
39. Product (2)
40. Price (1)
41. Price (2)
42. Place – distribution channels (1)
43. Place (2)
44. Promotion (1)
45. Promotion (2)
46. Technology and the marketing mix
47. Justify marketing strategies appropriate to a given situation
48. The nature and impact of legal controls related to marketing
49. The opportunities and problems of entering new foreign markets (1)
50. The opportunities and problems of entering new foreign markets pt2
Notes
Quizzes
51. The meaning of production (1)
52. The meaning of production (2)
53. The meaning of production (3)
54. The main methods of production
55. How technology has changed and is changing production methods
56. Identify and classify costs
57. Economies of scale
58. Diseconomics of scale
59. Break-even analysis pt1
60. Break-even analysis pt 2
61. Why quality is important and how quality production might be achieved
62. The main factors influencing the location and relocation decisions of a business (1)
63. The main factors influencing the location and relocation decisions of a business (2)
Notes
Quizzes
64. The need for business finance
65. The main sources of finance (1)
66. The main sources of finance (2)
67. The main sources of finance (3)
68. The importance of cash and of cash-flow forecasting (1)
69. The importance of cash and of cash-flow forecasting (2)
70. Working capital
Notes
Quizzes